eBusiness

Faculty

Faculty of Business Management and Social Sciences

Version

Version 1 of 13.12.2024.

Module identifier

22B0343

Module level

Bachelor

Language of instruction

German

ECTS credit points and grading

5.0

Module frequency

only winterterm

Duration

1 semester

 

 

Overall workload

The total workload for the module is 150 hours (see also "ECTS credit points and grading").

Teaching and learning methods
Lecturer based learning
Hours of workloadType of teachingMedia implementationConcretization
60LecturePresence-
Lecturer independent learning
Hours of workloadType of teachingMedia implementationConcretization
90Preparation/follow-up for course work-
Graded examination
  • Homework / Assignment or
  • Written examination or
  • Portfolio exam
Literature

Schmidt, Andreas: Wissenszentriertes Kundenbeziehungsmanagement – Wie Customer Artificial Intelligence Ihr Unternehmen smart macht. Kohlhammer Verlag, 2020 Gl??, R.; Leukert, B.: Handel 4.0, Die Digitalisierung des Handels – Strategien, Technologien, Transformation, in aktueller Auflage, Springer-Verlag, Berlin, Heidelberg. Jelassi, T. and Enders, A. Strategies for E-business: Creating Value through Electronic and Mobile Commerce. Pearson Education, Edinburgh 2005 Kollmann, Tobias: E-Business - Grundlagen elektronischer Gesch?ftsprozesse in der Digitalen Wirtschaft. in aktueller Auflage, SpringerGabler, Wiesbaden Meier, Andreas; Stormer, Henrik: eBusiness & eCommerce – Management der digitalen Wertsch?pfungskette. in aktueller Auflage, SpringerGabler, Wiesbaden Hübner, U. and Elmhorst M. eBusiness in Healthcare. From eProcurement to Supply Chain Management. Springer, New York, London 2008 The European eBusiness w@tch www.ebusiness-watch.org Bundesverband digitale Wirtschaft (BVDW), www.bvdw.org Bundesverband E-Commerce und Versandhandel Deutschland e.V. (bevh), www.bevh.org

Applicability in study programs

  • Business Information Systems - WiSo
    • Business Information Systems B.Sc. (01.09.2024) WiSo

  • Business Administration and Management
    • Business Administration and Management, B.A.

    Person responsible for the module
    • Schmidt, Andreas
    Teachers
    • Schmidt, Andreas